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Featured Case Study: 
The Bando ATL

Building a digital foundation before the brand was fully formed

Bando ATL is an Atlanta-based restaurant concept built on culture, creativity, and community.
Before the restaurant officially launched, the brand needed a website that could bring the vision to life — even while key details were still evolving.

This project wasn’t about polishing an existing identity.
It was about building a digital foundation strong enough to grow with the brand.

The Challenge

Bando ATL approached The TTC Agency at an early stage — before the restaurant was fully flushed out.

Key challenges included:

  • No existing website or digital presence

  • A brand vision that was clear emotionally, but not yet defined structurally

  • The need to support early momentum, storytelling, and launch visibility

  • Building something flexible enough to evolve alongside the business

The website had to do more than “exist.”
It needed to help shape how the brand would be experienced.

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The Strategy

Instead of starting with visuals, we began with strategy-first planning to translate vision into structure.

Our focus included:

  • Clarifying the brand story and tone for a digital audience

  • Designing a site structure that could grow as the restaurant evolved

  • Creating a strong first impression for early supporters and customers

  • Ensuring the platform could support launch momentum without locking the brand into rigid systems

The goal was flexibility, clarity, and alignment — not perfection on day one.

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The Solution

The website was built from the ground up with intention.

Key elements included:

  • A custom website designed to reflect the brand’s personality and energy

  • Clear storytelling to introduce Bando ATL before doors officially opened

  • A structure that allowed the brand to evolve without needing a rebuild

  • A mobile-optimized experience to support discovery and sharing

Every decision was made to support growth, not just launch aesthetics.

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The Results

Outcomes included:

  • A clear, professional digital foundation for an early-stage brand

  • Increased confidence in presenting the concept publicly

  • Strong alignment between the founder’s vision and the online experience

  • A successful collaboration reflected in a client testimonial video

 

More than a website, the project delivered clarity and momentum at a critical stage.

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Client Testimonial

Terry, founder testimonial sharing the experience of building Bando ATL’s website from scratch — highlighting trust, collaboration, and vision alignment.

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Why This Worked

This project succeeded because it respected where the brand was — and where it was going.

Instead of forcing premature polish, the process focused on:

  • Listening deeply to the founder’s vision

  • Building systems that allow brands to grow without friction

  • Creating digital experiences that evolve with real-world progress

When strategy leads early-stage builds, brands launch with confidence — not chaos.

Interested in a Similar Approach?

This case study reflects how we approach complex, mission-driven projects — with strategy first, thoughtful execution, and long-term impact in mind.

If your organization’s website no longer reflects the work you do or the audiences you serve, it may be time to rethink the foundation.

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